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Vice President of Communications and
Development
Partners In Health
Boston, Massachusetts
EXECUTIVE SUMMARY
Partners In
Health (“PIH”), headquartered in Boston, MA, is an internationally recognized,
non-profit organization whose mission is to provide a preferential option for
the poor in health care. Through its community-based service model, PIH works
globally to bring the benefits of modern medical science to those most in need
and to serve as an antidote to despair. PIH has major programs in Haiti, Peru,
Russia, Rwanda, Lesotho, Malawi and Boston, working tirelessly to lessen the
joint burden of disease and poverty.
Reporting to Ophelia Dahl,
President and Executive Director, the Vice President of Communications and
Development will promote and strengthen the collective resources and respected
brand of Partners In Health and play a significant role in developing an
integrated communications and fundraising strategy to help further position PIH
as a leading international healthcare organization.
Specifically, in this
newly created role, the incoming Vice President of
Communications and Development will champion a comprehensive,
strategic and integrated approach to marketing, communications
and fundraising that will identify and attract new donors, in
an effort to increase contributions from individuals from $30M
to $50M annually, and continue to broaden PIH’s network and
supporters worldwide.
Through service, training,
advocacy and research, much of PIH’s work is aimed at raising
global awareness around the issues related to quality,
accessible health care for the poor around the world.
Therefore, in keeping with PIH’s mission, this individual must
bring a strategic and integrated view of communications and
fundraising, understanding that sustainable financial support
is achieved through a holistic approach to marketing and
development – one that explores all channels for the strategic
engagement of PIH’s various supporters.
This individual will be
joining PIH at a very significant time in its history, as it
has recently played a vital role in providing critical medical
aid to those in desperate need due to the devastating
earthquake in Haiti on January 12, 2010. In addition to the
immediate medical aid they were able to provide in their
clinics, PIH quickly established a widely successful
Stand With Haiti
campaign to raise funds and recruit qualified medical
personnel to serve relief efforts. These efforts have
heightened the profile of PIH and resulted in a dramatic
increase in new donors. This individual, in partnership with
the executive leadership team, will play a critical role in
establishing a comprehensive marketing, communications and
fundraising strategy to continue to heighten PIH’s profile,
develop retention strategies for these new donors and broaden
PIH’s impact around the world. S/he will be expected to
directly solicit and provide critical training to staff across
the organization, as well as board members, to solicit the
highest potential prospects in the country.
The ideal candidate will
have a minimum of ten years of relevant experience managing a
comprehensive, integrated marketing and development program
within the nonprofit or social enterprise sector and should
have strong personal skills as an advocate and a public
speaker. S/he must be a seasoned and strategic thinker who can
effectively integrate and align communications and development
to strengthen PIH’s outreach and impact, harnessing their
expanding base of grassroots supporters worldwide and
leveraging their internal resources in the most effective and
efficient manner. A demonstrated track record of conceiving
and implementing new fundraising initiatives and significantly
growing fundraising revenues is critical. S/he must bring a
flexible, collaborative, hands-on leadership style, with the
political savvy needed to introduce and champion new ideas and
change, along with an enthusiasm for building bridges between
staff, board, donors and other key stakeholders. An
undergraduate degree is required, and an advanced degree is
preferred. S/he must be able to travel frequently, both
domestically and internationally, and demonstrate a personal
commitment to PIH’s mission and goals.
ORGANIZATIONAL OVERVIEW
Mission & History
Founded in 1987 by Dr.
Paul Farmer, an international public health leader and
acclaimed anthropologist, Partners In Health is a natural
evolution of work at the Clinique Bon Sauveur in Cange, Haiti,
to deliver health care to the residents of this village. This
Clinic was just the first of an arc of successful projects in
central Haiti designed to address the health care needs of the
residents of the poorest area in Haiti.
Since 1987,
PIH has expanded its operations to a total of 12 countries and
has launched a number of significant initiatives. Using a
community-based care model, PIH is a pioneer in the fight
against treatable and curable infectious disease in developing
countries.
The work of Partners In Health has three
goals: to care for patients, to alleviate the root causes of
disease in their communities and to share lessons learned
around the world. Through long-term partnerships with
collaborating organizations, PIH is at the forefront of
delivering high-quality medical care in resource-poor settings
while simultaneously working to alleviate the crushing
economic and social burdens of poverty that exacerbate
disease. PIH believes that health is a fundamental right, not
a privilege. Through their service, training, advocacy and
research, PIH aims to raise the standard of care for the poor
everywhere.
Partners In Health has long been at the
forefront of addressing effectively a range of allegedly
“untreatable” health problems in poor countries, including
HIV/AIDS and drug-resistant tuberculosis, specifically by
working with the public sector to improve access to treatment
and by integrating treatment programs within strengthened
comprehensive primary health care services. A hallmark of the
PIH model of care is the use of trained and compensated
community health workers to monitor patients on treatment,
engage in active case-finding and conduct health outreach and
education in their communities. In addition, PIH defines
health broadly to include access to sufficient nutritious
food, clean water, adequate housing and educational
opportunity and has an array of programs in each of these
areas. Treating each patient as if they were a member of their
own family, PIH’s impact is greatest because of its
willingness to form long-term partnerships with rural,
underserved communities, build local capacity, leverage
resources and advocate internationally for access to medicine
as a basic right. Elements of PIH’s community-based approach
have been disseminated to and adapted by other countries and
programs throughout the world.
Learn more about PIH at
www.pih.org.
Opportunities
and Challenges facing the Vice President of Communications
and Development
Reporting to the
President and Executive Director and working closely with
PIH’s executive leadership team and board of directors, the
Vice President of Communications and Development will develop
a comprehensive plan for fundraising and strategic marketing
that drives communication and development in a focused and
sustainable manner and aligns with the overarching priorities
and evolving needs of PIH.
Skillful and
strategic integration of communications and development teams
in order to achieve a successfully integrated marketing,
communications and fundraising effort.
As an active member of the executive leadership team, s/he
will lead, mentor and guide a cross-functional staff of
approximately 45– across communications and individual
development - as a high-functioning and integrated team. The
Vice President of Communications and Development will work
collaboratively with the Vice President of Institutional
Partnerships, also a member of the executive leadership team,
who oversees teams responsible for corporate, foundation and
public sector fundraising. S/he will be expected to design,
integrate and execute effective communications and development
strategic and operational plans, while ensuring a strong
sustainable base of financial support.
S/he will be
expected to provide consistent, strategic leadership to the
communications and individual development departments to
ensure they are structured and staffed in a way that will
support current and long term fundraising and communication
needs. The teams are staffed with bright, motivated and
committed communications and fundraising professionals who are
eager to benefit from additional mentoring and guidance.
In partnership with the Executive Director and executive
leadership team, the incoming Vice President of Communications
and Development will work closely with the Development
Committee of the board of directors and with the board itself
to establish and implement a board-approved communications and
development strategy that will meet annual revenue goals of
PIH from individual donors. Specifically, s/he will develop
marketing and fund-raising campaigns and will be expected to
oversee the implementation and execution of the strategic
fundraising plan. S/he will closely interface with the
Development Committee and other advisors to set and achieve
annual fundraising targets and will be expected to project and
track raised revenue cash flow. S/he will be expected to
report to the board and select constituents on key development
and communications metrics and provide timely reports on
resource development and communications.
Initiate and lead an increase in collaboration across PIH to
ensure more effective and streamlined global fundraising and
communication efforts.
While
spearheading the integration of global marketing,
communications and development, the Vice President of
Communications and Development will work closely with other
directors and staff, especially across Programs and Advocacy
and also across the PIH partners at the Division of Global
Health Equity (DGHE) at the Brigham and Women’s Hospital and
the Department of Global Health and Social Medicine at Harvard
Medical School (DGHSM), to guide the development, integration
and implementation of a broad range of communications, public
relations and fundraising activities to support the strategic
direction and positioning of the organization. As the
“resident expert” with reference to marketing, communications
and fundraising, s/he will offer organization-wide support and
guidance in communications and development.
Faced with
the significant challenge of implementing marketing and
development programs in a complex, distributed organization,
s/he will provide the necessary counsel, training and support
to internal and collaborating organization stakeholders in a
manner that encourages cooperative partnerships and creates
opportunities for shared benefit. S/he will develop
communication vehicles that articulate a clear vision and
model of the role of a fundraiser engaging the local, national
and international senior managers, staff and volunteers.
While ensuring that information, messaging and outreach
are being coordinated and delivered as effectively as
possible, the Vice President of Communications and Development
will be expected to identify and develop innovative approaches
and initiatives to promote and enhance the PIH profile, with a
focus on converting awareness to revenue and advancing key
advocacy positions of PIH.
PIH leads a global movement
that relies on the passion and tireless commitment of its
founders, staff, volunteers and academic partners. The Vice
President of Communications and Development will lead a team
that communicates PIH’s distinctive ability to effect change
along a continuum from grassroots impact on health outcomes to
global policy changes that improve health outcomes for the
poor. As part of the communications and fundraising strategy,
s/he will be expected to identify and pursue creative ways to
expand PIH’s presence and message. Through the creative use of
digital and social networking mediums, the Vice President of
Communications and Development will be expected to
aggressively develop and increase global awareness and its
network and supporters worldwide.
Develop
donor retention and tracking strategy to address the rapid
influx of donors who supported PIH and the Stand With Haiti
campaign.
Since the earthquake hit Haiti
January 12, 2010, Partners In Health’s donor base has grown
exponentially, largely due to its widely successful
Stand With Haiti
campaign. As most of these donors made first time donations in
support of Haiti, PIH is tasked with the challenge of
developing a successful retention and outreach strategy in an
effort to develop them into supporters and advocates of PIH,
through general support and future donations. The incoming
Vice President of Communications and Development will be
expected to swiftly develop a retention, communication and
outreach strategy and evaluate, identify and implement the
necessary systems, training and management needed to maintain
and cultivate these new supporters.
Aggressively cultivate and maintain a robust donor base.
In an effort to increase the number of major donors, the
incoming Vice President of Communications and Development will
oversee a comprehensive analysis of the organization’s overall
major gifts prospect pool and will initiate any necessary
changes or enhancements to ensure the appropriate prospective
research, donor tracking and/or donor recognition systems are
in place, both domestically and internationally.
In
addition to ensuring that the best systems are in place, s/he
will actively and skillfully support the cultivation of a
major donor pipeline, providing a strategic framework, advice
and support to PIH’s executive leadership and program leaders
in an effort to increase and coordinate fundraising
initiatives. The Vice President of Communications and
Development will also need to leverage PIH’s Executive
Director, board members and other key supporters in order to
identify and cultivate high capacity prospects who can become
involved and significant supporters of PIH. S/he will be
expected to cultivate and manage her/his own portfolio of
major gift prospects.
Serve as a
spokesperson and ambassador for PIH while strategically
managing external speeches and presentations.
In conjunction with the President and Executive
Director, s/he will be expected to cultivate and enhance
meaningful relationships with targeted,
high-level/high-influence external audiences – including
business groups, boards, and/or popular press and media, to
favorably position PIH and extend its impact. S/he will be
expected to prepare and deliver speeches and presentations to
organizations, business groups and boards and to serve as an
influential representative of PIH.
Working across the
organization, the Vice President of Communications and
Development will be responsible for determining what media and
speaking opportunities to pursue. In coordination with the
appropriate PIH colleagues, s/he will facilitate the
preparation of talking points, speeches, presentations and
other supporting material as needed. In addition to overseeing
the management of existing speaking requests, the Vice
President of Communications and Development will proactively
identify and pursue alternate venues and opportunities that
would provide new and stronger platforms for advocacy and
support.
QUALIFICATIONS OF THE IDEAL CANDIDATE
While no candidate is expected to have all of the
professional and personal characteristics sought in this
position, the ideal Vice President of Communications and
Development will have many of the following personal and
professional qualifications:
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A minimum of ten years
of professional experience, preferably in the nonprofit or
social enterprise sector, with a strong and verifiable
track record of raising funds.
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A demonstrated
track-record of successfully partnering with multiple,
geographically-dispersed internal clients with diverse
needs and priorities to increase and expand philanthropic
support and create a cohesive and coordinated marketing
and communications effort.
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A successful
track-record creating, strengthening or positioning an
organization's image/identity and developing a global
communications and fundraising strategy.
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Proven ability to
become a trusted, highly valued advisor to the board,
executive director, senior leadership and staff.
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Success leading an
innovative marketing/communications program for an
organization with demonstrable understanding of on-line
technologies, including the web and social networking.
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Excellent people and
project management skills with an ability to work
effectively in diverse groups across strategic marketing,
communications (planning, media relations, collateral
materials, web content, e-communications), social media
strategies and individual giving. Experience dealing with
national media and crisis management, desired.
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Experience
successfully managing a moderately sized staff (+30
employees) through significant change and expansion
preferred; and/or management of a complex, global
multi-site organization.
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An innovative thinker
with professional experience translating strategic
thinking into action plans and output.
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Flexible and adaptable
style; a leader who can positively impact both strategic
and tactical initiatives, possessing the political
know-how to influence change in a collaborative,
respectful manner.
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A sophisticated and
holistic approach to marketing, communications and
resource generation that has kept pace with the constantly
evolving digital age engagement and stewardship techniques
and exhibits an appreciation for how these new tools
dovetail with traditional marketing and development
methods.
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Demonstrated success
in managing and forging relationships with multiple donor
sources; ability to influence and engage a wide range of
donors and build long-term relationships.
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Excellent verbal and
written communication skills.
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Strong organizational
and time management skills with exceptional attention to
detail; ability to work both independently without close
oversight and as a proactive team player, thriving in an
entrepreneurial setting.
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Experience working
across cultures; demonstrated interest in global economic
development and passion for PIH’s mission is essential.
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Willingness to travel
and enthusiasm for visiting locations with limited
infrastructure.
TO APPLY
More information about
this position and Partners In Health may be found at http://www.pih.org.
Due to the pace of this search, candidates are encouraged to apply as soon as
possible. Applications including a
cover letter describing your interest and qualifications, your resume (in Word
format), salary history and where you learned of the position should be sent to:
PIH-VPCD@NonprofitProfessionals.com. In order to expedite the internal sorting
and reviewing process, please type your name (Last, First) as the only contents
in the subject line of your e-mail.
Partners In Health is an equal opportunity employer.
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